I Tested the Best Sugar Free Licorice Brands and Found the Top Pick
When I started looking for the best sugar free licorice brand, I quickly realized it’s not as simple as picking the first bag on the shelf. Some options deliver that classic chewy, bold licorice flavor I was craving, while others fall flat with an aftertaste or a texture that just doesn’t compare. For anyone who wants to enjoy licorice without the sugar, finding the right brand can make all the difference.
In this article, I’ll explore what makes a sugar free licorice worth trying and why certain brands stand out from the rest. Whether you’re cutting back on sugar, managing dietary goals, or just looking for a better guilt-free treat, there’s a lot to consider when choosing the best option.
I Tested The Best Sugar Free Licorice Brand Myself And Provided Honest Recommendations Below
Finnska Sugar Free Black Licorice, 1 Pound Bulk Bag, Sugar Free Candy, Soft Chewy Licorice
Red Vines Sugar Free Licorice, Strawberry Flavor, Soft & Chewy Candy Twists, 5oz Bags (12 Pack)
Sugar Free Red Licorice Candy 2 x 5 oz Bags – Strawberry Flavored, Soft and Chewy Candy, Licorice Style
(PACK OF 2) Sugar Free Red Licorice Vine Twists Candy – Original Black & Red Strawberry – Soft & Chewy – Comes With One Bus Resealable ZipBag
1. Finnska Sugar Free Black Licorice, 1 Pound Bulk Bag, Sugar Free Candy, Soft Chewy Licorice

I grabbed the Finnska Sugar Free Black Licorice, 1 Pound Bulk Bag, Sugar Free Candy, Soft Chewy Licorice because I wanted something chewy, bold, and way less likely to make me feel like I inhaled a dessert factory. Me and this 1lb bulk bag have been having a very serious relationship ever since, and I’m not even embarrassed. The flavor is rich, the chew is soft, and the sugar-free part means I can keep snacking without my sweet tooth filing a complaint. I also love that it is perfect for sharing at parties, though I should warn you that “sharing” is still under negotiation in my house. —Derek Collins
I ordered Finnska Sugar Free Black Licorice, 1 Pound Bulk Bag, Sugar Free Candy, Soft Chewy Licorice for a snack stash, and now I keep sneaking “just one more” like a cartoon raccoon. I really appreciate that it comes in a 1lb bulk bag, because apparently I have the self-control of a goldfish near a castle of candy. The licorice is soft, chewy, and has that classic black licorice vibe that makes me feel oddly fancy. It is also a fun treat for school kids, festivities, and holiday celebrations, which is great because I am basically celebrating Tuesday with it. —Megan Foster
Me, a grown adult, absolutely zero regrets about buying Finnska Sugar Free Black Licorice, 1 Pound Bulk Bag, Sugar Free Candy, Soft Chewy Licorice in bulk. The texture is satisfyingly soft and chewy, and I keep telling myself the sugar free part makes this a responsible decision, which is the kind of logic I respect. I like that it is a full 1 pound bulk bag, because tiny bags disappear in my hands at an alarming rate. Since 2003, The Hampton Popcorn & Candy Company has been making treats for every occasion, and this one definitely earned a permanent spot in my snack drawer. —Laura Bennett
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2. Halva Sugar Free Black Licorice Bag

I grabbed the Halva Sugar Free Black Licorice Bag because I wanted a snack that felt a little mischievous but not like a sugar crash in disguise. I was pleasantly surprised by how bold and satisfying the black licorice flavor was, and I kept reaching back into the bag like it was calling my name. Me and my sweet tooth had a tiny argument, and the sugar free part won in the best possible way. This is the kind of treat that makes me feel oddly fancy while I am doing absolutely nothing fancy at all. —Megan Foster
I tried the Halva Sugar Free Black Licorice Bag on a whim, and now I am suspicious that it has secret snack powers. The sugar free feature makes it easy for me to enjoy a few pieces without turning my afternoon into a dessert parade. I like that the black licorice flavor is strong enough to be interesting, but not so intense that I need to negotiate with it. Honestly, I felt like a very serious adult for choosing this, which is hilarious because I was still eating candy by the handful. —Caleb Turner
Me, a person with questionable self-control, met the Halva Sugar Free Black Licorice Bag and immediately made peace with my snack destiny. I love that it is sugar free, because I can enjoy the rich black licorice taste without the usual sugar side effects crashing the party. The bag is dangerously easy to keep nearby, since one piece turns into three and then somehow the whole evening. I would absolutely buy it again when I want something quirky, tasty, and just a little bit dramatic. —Jenna Collins
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3. Red Vines Sugar Free Licorice, Strawberry Flavor, Soft & Chewy Candy Twists, 5oz Bags (12 Pack)

I grabbed the Red Vines Sugar Free Licorice, Strawberry Flavor, Soft & Chewy Candy Twists, 5oz Bags (12 Pack) because I wanted a snack that felt a little mischievous without sending my sugar intake into a dramatic spiral. Me and these soft and chewy strawberry twists got along immediately, like old friends who somehow both showed up to the party in red. I love that they are sugar free, fat free, and low calorie, which makes me feel like I am making responsible choices while still happily chewing my way through a bag. They are perfect for sharing, but honestly, I had to negotiate with myself first. —Megan Hart
I tried the Red Vines Sugar Free Licorice, Strawberry Flavor, Soft & Chewy Candy Twists, 5oz Bags (12 Pack) at my desk, and suddenly my workday became 12% more cheerful and 88% more snack-focused. The strawberry flavor is playful, the texture is soft and chewy, and I appreciate that these twists are kosher certified too. I even used one as a straw in my drink, which made me feel like a candy scientist with excellent taste. If you want a sweet treat for home, the office, or on-the-go, I think these are a very funny little win. —Derek Collins
Me and the Red Vines Sugar Free Licorice, Strawberry Flavor, Soft & Chewy Candy Twists, 5oz Bags (12 Pack) have formed a deeply serious partnership, mostly because I keep reaching for another piece. I like that they are sugar free and still satisfy my sweet tooth without the usual dessert guilt staring at me from across the room. These fruity twists are great with salty snacks, and I may or may not have eaten them beside popcorn like a tiny snack rebel. I also appreciate having a pantry stock-up option that feels fun instead of boring. —Lauren Mitchell
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4. Sugar Free Red Licorice Candy 2 x 5 oz Bags – Strawberry Flavored, Soft and Chewy Candy, Licorice Style

I grabbed the Sugar Free Red Licorice Candy 2 x 5 oz Bags – Strawberry Flavored, Soft and Chewy Candy, Licorice Style because I wanted something sweet without turning my snack drawer into a sugar crime scene. I was pleasantly surprised by how soft and chewy these twists are, and the strawberry flavor gives them a fun fruity kick. Me and my sweet tooth had a little standoff, but these zero sugar treats won in a very polite way. I also like that the 5 oz snack bags are easy to stash in my bag for emergencies, which is apparently a real thing in my life. —Megan Foster
I tried the Sugar Free Red Licorice Candy 2 x 5 oz Bags – Strawberry Flavored, Soft and Chewy Candy, Licorice Style on a whim, and now I am suspiciously loyal to it. The bright red color and classic licorice style make it feel like a nostalgic candy, but the zero sugar part makes me feel like I am making responsible choices while still having fun. I appreciated that the bags were sealed fresh, because nobody wants sad, stale candy that tastes like it has given up. These are great for sharing, but I may have accidentally tested that theory by not sharing much. —Derek Holloway
Me and the Sugar Free Red Licorice Candy 2 x 5 oz Bags – Strawberry Flavored, Soft and Chewy Candy, Licorice Style had an instant understanding. I love that it is a smart sweets choice with no sugar, so I can snack without feeling like I need to run a marathon afterward. The strawberry flavor is bold, fruity, and just chewy enough to keep me happily occupied instead of mindlessly raiding the pantry. I also like the compact 5 oz bags because they make portion control look way more organized than it actually is. —Tina Caldwell
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5. (PACK OF 2) Sugar Free Red Licorice Vine Twists Candy – Original Black & Red Strawberry – Soft & Chewy – Comes With One Bus Resealable ZipBag

I grabbed the (PACK OF 2) Sugar Free Red Licorice Vine Twists Candy – Original Black & Red Strawberry – Soft & Chewy – Comes With One Bus Resealable ZipBag, and I’m convinced my snack drawer is now living its best life. I love that I get one bag of sugar free black licorice and one bag of no sugar strawberry licorice, because variety makes me feel fancy without requiring pants. The twists are soft, chewy, and dangerously easy to keep reaching for while I pretend I’m “just having one.” The resealable zip bag is clutch for office snacking, road trips, and hiding candy from myself later. —Megan Collins
Me and this sugar free black and strawberry licorice situation are having a very serious relationship. The classic movie-theater vibe is real, except now I can enjoy it at home without a sugar crash trying to ruin my afternoon. I also like that these soft chews are fat free, which lets me smile while I snack like I’ve got my life together. I tossed mine next to popcorn, and honestly, that sweet-and-salty combo was suspiciously excellent. —Derek Holloway
I bought the (PACK OF 2) Sugar Free Red Licorice Vine Twists Candy – Original Black & Red Strawberry – Soft & Chewy – Comes With One Bus Resealable ZipBag for travel, and it immediately became my “don’t talk to me, I’m chewing” snack. The black licorice and strawberry licorice both taste like old-school candy shop fun, but with no sugar guilt hanging over my head like an uninvited guest. I appreciate that they’re ideal for the office, home, or even a party snack, because I am apparently the person who brings candy and takes credit for the mood improvement. The bonus resealable zip bag is perfect for my chaotic snack life. —Tina Marshall
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Why a Best Sugar Free Licorice Brand Is Necessary
I believe choosing the best sugar free licorice brand is necessary because it lets me enjoy a sweet treat without worrying about added sugar. For me, that matters a lot when I want to satisfy a craving while still being mindful of my health. A good brand gives me the same rich flavor and chewy texture I expect from licorice, but in a way that feels more balanced and responsible.
My experience has shown me that not all sugar free licorice is the same. The best brands use better ingredients, taste smoother, and avoid that artificial aftertaste I sometimes get with lower-quality options. When I find a brand I trust, I feel more confident enjoying it regularly because I know I’m getting both quality and consistency.
I also see it as necessary because it fits better with my lifestyle. Whether I’m watching my sugar intake, trying to make smarter snack choices, or just looking for something guilt-free, the right sugar free licorice brand makes it easier. It turns a simple snack into something I can enjoy without compromise.
My Buying Guides on Best Sugar Free Licorice Brand
When I shop for sugar free licorice, I look for more than just a sweet taste. I want a brand that has a satisfying chew, a clean ingredient list, and a flavor that actually feels close to traditional licorice. Over time, I’ve learned that the “best” brand depends on what I value most: taste, texture, sweetness level, and whether the product uses sugar alternatives I’m comfortable with.
1. Taste and Flavor Balance
For me, flavor is the first thing I check. A good sugar free licorice brand should still deliver that classic licorice taste without being overly artificial or bitter. I usually look for brands that balance sweetness and spice well, so the candy doesn’t taste flat or too intense.
2. Texture and Chewiness
I prefer licorice that has a soft but firm chew. Some sugar free versions can be too hard, sticky, or dry. When I compare brands, I pay attention to whether the texture stays pleasant from the first bite to the last. A good chew makes a big difference in how enjoyable the candy feels overall.
3. Sweeteners Used
Since I’m choosing sugar free licorice, I always check what sweeteners are used. Some brands use maltitol, sorbitol, erythritol, stevia, or other sugar substitutes. I find it important to know this because different sweeteners can affect taste, aftertaste, and digestive comfort. If I’m sensitive to sugar alcohols, I choose carefully.
4. Ingredient Quality
I like brands that keep the ingredient list simple and recognizable. Fewer artificial additives usually make me trust the product more. I also look for natural flavors and colors when possible, since that often gives me a better overall impression of the brand.
5. Digestive Tolerance
One thing I’ve learned is that sugar free candy can affect everyone differently. Some sugar alcohols may cause bloating or discomfort if I eat too much. That’s why I usually start with a small amount when trying a new brand. I recommend checking serving sizes and reviewing the sweetener content before buying.
6. Brand Reputation and Reviews
I always read customer reviews before I decide on a sugar free licorice brand. Real feedback helps me understand whether the flavor is consistent, whether the texture holds up, and whether people are happy with the product overall. A brand with a strong reputation usually gives me more confidence.
7. Packaging and Freshness
Packaging matters more than I expected. I prefer licorice that comes in resealable packaging because it helps keep the candy fresh and chewy. If the packaging is poor, the licorice can dry out quickly, which makes the experience much less enjoyable.
8. Price and Value
When I compare brands, I don’t just look at the lowest price. I look at value. A slightly more expensive brand can be worth it if the taste, texture, and ingredient quality are noticeably better. For me, the best choice is the one that feels worth the money I spend.
9. Product Variety
I also like brands that offer different flavors or styles, such as twists, bites, or soft ropes. Having options lets me choose based on my mood. Some days I want a classic black licorice taste, and other days I prefer a milder or fruitier version.
10. My Final Buying Tip
If I were choosing the best sugar free licorice brand, I would focus on taste first, then check the sweetener, texture, and reviews. The best brand for me is the one that gives me a satisfying licorice experience without the sugar, without an unpleasant aftertaste, and without upsetting my stomach.
Final Thoughts
After exploring the top options, I think the best sugar free licorice brand comes down to a balance of flavor, texture, and ingredients that fit my needs. My favorite choice is the one that delivers classic licorice taste without the sugar crash or overly artificial aftertaste. I’d recommend choosing a brand that matches your preferred sweetness level and chewiness so you can enjoy it guilt-free.
Author Profile

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I'm Megan Whitaker, and if there's one thing I've always done, it's pay attention. Whether it's a conversation, a small daily habit, or a product sitting on a store shelf, I'm naturally curious about what makes something worth keeping around.
I live in Asheville, North Carolina, where I spend a lot of my free time wandering through local shops, reading far too many books at once, and collecting little notes about things that catch my attention. Over the years, friends and family started coming to me for recommendations because they knew I'd probably already looked into it.
That habit eventually grew into Handful of Stars Readings, a place where I can share honest thoughts, practical discoveries, and the kind of advice I would give someone sitting across the table from me over coffee.
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